![Brand leadership for the 21st Century: A conversation with Trevor Edwards, former global brand president at NIKE | USC Annenberg School for Communication and Journalism Brand leadership for the 21st Century: A conversation with Trevor Edwards, former global brand president at NIKE | USC Annenberg School for Communication and Journalism](https://annenberg.usc.edu/sites/default/files/styles/article_full_content_1240x600/public/trevor-edwards-nike.jpg?itok=AxEjHEed)
Brand leadership for the 21st Century: A conversation with Trevor Edwards, former global brand president at NIKE | USC Annenberg School for Communication and Journalism
![Brand: Nike Communication Objective: To stimulate trial and create interest in the brand. This is effective online because it allows co… | Nike, Nike dunks, Nike id Brand: Nike Communication Objective: To stimulate trial and create interest in the brand. This is effective online because it allows co… | Nike, Nike dunks, Nike id](https://i.pinimg.com/originals/7c/38/0d/7c380dc26092c47bf9ff6d133709191b.jpg)
Brand: Nike Communication Objective: To stimulate trial and create interest in the brand. This is effective online because it allows co… | Nike, Nike dunks, Nike id
![HOW DO SPORTSWEAR BRANDS USE DIGITAL COMMUNICATION? The example of NIKE and NIKE +. | Sportswear Brands Strategies HOW DO SPORTSWEAR BRANDS USE DIGITAL COMMUNICATION? The example of NIKE and NIKE +. | Sportswear Brands Strategies](https://sportswearbrandstrategy.files.wordpress.com/2013/10/12.jpg)